Nonunion Video & Photo Campaign for Hotel Brand

May 4

We’re looking for real Georgetown residents and independent business owners (age 30+) for a paid photo + video campaign celebrating the neighborhood.
This project highlights individuals who truly embody Georgetown’s creativity, intellect, and energy. People deeply connected to their craft, their work, and their community. This is not about acting. It’s about authentic presence, personality and real life.

PROJECT DETAILS

Shoot Date: June 11 (full day - 8 hours)
Location: Georgetown, Washington DC
Project Type: Photo + Video Campaign

Payment:

$300 / 8 hours (shoot day)
$1,500 usage per person

Usage:

Videos and Photos for Social Media (Global) + Local OOH/”Out of Home” (Georgetown area only)
6-month term
No exclusivity
Option to extend usage at a later date (to be negotiated)

WHO WE’RE LOOKING FOR

Demographics

Age 30+
All ethnicities, genders and body types encouraged
Open to diverse identities and lived experiences
Must live in or work in Georgetown

Background

Georgetown residents and/or independent business owners
Real people - we’re not casting actors to portray Georgetown locals

Personality

Confident, natural presence on camera
Distinct personal style or visual identity
Passionate about their craft, business or community
Someone locals know or would want to know
Personality over performance

Practical

Available for a full shoot day (8 hours) on June 11
Comfortable being filmed at or near their workplace

WHO YOU MIGHT BE

Think someone whose life and work feel visually interesting or rooted in Georgetown.

01. THE FOOD PERSON

A chef, baker or food business owner. Someone whose craft is physical, hands-on, and full of energy.
Think tossing dough, plating dishes, working in a kitchen.

02. THE ACADEMIC

A professor, artist or researcher. Someone with an intellectual life that translates visually.
Think books, studios, creative or scholarly environments.

03. THE WILDCARD

Someone unexpected. A maker, shop owner musician or community figure.
Distinctive look, strong point of view and a story that adds to Georgetown’s character.

These are guidelines, not boxes. The right person may overlap categories.

SHOOT CONCEPT

We’ll follow each selected person through a “park to pillow” day. Capturing both their active life in the city and a more relaxed side.

Morning: Outdoor lifestyle moments such as walking, reading, moving through the neighborhood
Afternoon: Hotel setting with quiet, wind-down moments

We’re looking for people who feel authentic in both worlds. Active and at rest.

SELF-TAPE INSTRUCTIONS

Please submit a 60–90 second video. Phone is perfect.

Framing: Vertical preferred (9:16), natural light if possible
Location: At or near your workplace

This is about you. Not a performance.

Include:

1. INTRO (15 sec)
Name, age, what you do and your connection to Georgetown

2. AT WORK (20–30 sec)
Show yourself doing your craft, work or just acting pretty naturally on camera

3. PERSONALITY
A real moment. Your energy, quirks or habits

4. STYLE CHECK
A simple full-body turn so we can see your everyday style

PLEASE NOTE
We’ll accept either 1 video file that’s been edited together OR you can send us the 4 videos separately but we will need you to clearly label the files so your videos don’t get lost amongst other submissions.

**Additionally, we’ll need you to send us a document that has all of your information so we can contact you to formally book.
Name, cell, email, your availability on June 11 and a few sentences explaining your connection to Georgetown.

IMPORTANT REMINDER

We’re casting real people to the Georgetown area, not actors portraying members of the Georgetown community
No scripts or performances. Just be yourself.
Must be available for the full shoot day

PLEASE UPLOAD THE FOLLOWING FILES TO OUR DROPBOX LINK:
https://www.dropbox.com/request/bhn6cdmbg0fkckmj8r4q
- Please label each of your files with your name PRIOR TO UPLOADING ON DROPBOX, so we know exactly who you are such as:
  JoanieSmith_Video.mov —> If you edit the clips together
  JoanieSmithIntro.mov —> If you send individual clips
  JoanieSmithWork.mov —> If you send individual clips
  JoanieSmithPersonality.mov —> If you send individual clips
  JoanieSmithStyleCheck.mov —> If you send individual clips
  JoanieSmith_Info.doc - This document should include your name, cell phone number, email address, your availability on June 11th and a few sentences explaining your connection to Georgetown.